Zefir

Project type icon
Real estate
Project duration icon
Founded in 2020
Team icon
Between 50 and 99 employees
Target icon
HubSpot integration and back-office connection

project presentation

Zefir helps individuals sell their property by mobilizing the best agencies, agents, independent professionals and national networks, selected according to their results and professional networks.

Challenges

  • Leads from the back office that were hard to qualify and track.
  • Unreliable performance indicators.
  • Sales follow-ups done by hand.

Solutions

Zefir worked on Pipedrive before moving to HubSpot. turnK connected its back office to HubSpot and structured the sales cycle: lead qualification, KPI tracking and follow-up automation.

Impacts

  • Faster, more reliable lead qualification.
  • KPIs tracked with precision.
  • Automated follow-ups and email sequences.

Old stack

New stack

solutions provided

  • Solution 01: API connection between Zefir’s back office and HubSpot.
  • Solution 02: Better lead qualification.
  • Solution 03: More accurate KPI tracking.
  • Solution 04: Automated follow-ups and email sequences.

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