SemRush: the SEO platform that drives your online visibility
Discover SemRush, the platform that drives your online visibility
SemRush is a digital marketing platform that brings your SEO, competitor analysis, content and advertising campaigns together in a single tool.
Which keywords are your competitors winning traffic on? Why is your site slipping on Google? Which topics should you write about first? SemRush answers these questions with hard data: rankings, search volumes, backlinks, technical audits. SMBs use it to find profitable keywords; agencies rely on it to audit and monitor their clients' websites.
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SemRush is built around four main pillars:
Each pillar groups specialised tools, all accessible from a single dashboard.
1. SEO: rank your site for the right queries
From keyword research to technical audits, every aspect of organic search is covered.
- Uncover high-potential keywords with the Keyword Magic Tool
- Track your Google rankings, market by market, day after day
- Audit your site's technical health and fix the issues holding back your rankings
- Analyse your backlink profile and spot link-building opportunities
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2. Competitive analysis: know exactly what your rivals are doing
Study any website's strategy before shaping your own.
- Discover the keywords and pages that drive your competitors' traffic
- Benchmark your visibility against your market over time
- Monitor their advertising campaigns and ad copy
- Identify content gaps you can fill to capture their audience
3. Content marketing: publish content that actually ranks
Go from idea to optimised article without leaving the platform.
- Find the topics your audience genuinely cares about
- Generate SEO briefs to frame the writing work
- Optimise your copy in real time with semantic recommendations
- Measure the performance of every piece you publish
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4. Advertising and social media: round out your acquisition
Paid traffic and social channels are managed from the same interface as your SEO.
- Prepare your Google Ads campaigns with paid keyword data
- Analyse your competitors' ads and advertising spend
- Plan and publish your social media posts
- Track all your acquisition channels in consolidated reports
Planning a project around SemRush? turnK connects your marketing data to your CRM and dashboards so you can steer your acquisition end to end. Take a look at our Data & AI services or contact us: our consultants reply within 48 hours.
Les questions les plus fréquentes
SemRush is a digital marketing platform that combines SEO, competitive analysis, content marketing and advertising tools. It provides the data you need to improve a website's visibility: rankings, keywords, backlinks and technical audits.
SMBs looking to grow organic traffic, e-commerce businesses monitoring their competitors, agencies auditing and tracking client websites, and marketing teams managing several acquisition channels.
Keyword research with the Keyword Magic Tool, rank tracking, technical site audits, backlink analysis, competitor research, content optimisation assistance and advertising campaign analysis.
SemRush is subscription-based, billed monthly or annually, with several plans depending on the number of projects, tracked keywords and users. Up-to-date pricing is available on the official SemRush website.
SemRush offers exports and an API to feed your dashboards. turnK can consolidate your SEO data with your CRM and sales data to measure how much organic search really contributes to your revenue.
