PrestaShop: the open source e-commerce platform built to scale
Discover PrestaShop, the open source e-commerce platform
PrestaShop is an open source e-commerce platform that lets you build a fully customisable online store you actually control.
A merchant runs a catalogue of thousands of references with variations, a manufacturer sells configurable products, a brand manages several stores from a single interface. Because the code is open, the platform adapts to your needs rather than the other way around.
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PrestaShop is built around four pillars:
From product page to payment, the whole online sales cycle is covered natively.
1. Catalogue management: product pages without limits
The PrestaShop back office is designed for rich, well-structured catalogues.
- Create detailed product pages with variations, bundles and digital products
- Manage stock and supply directly from the back office
- Offer customisation options on your products
- Organise your categories for clear customer-facing navigation
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2. Customisation: themes and modules in your image
PrestaShop shapes itself to your brand and processes without starting from scratch.
- Choose from thousands of themes and adapt them to your identity
- Extend features with modules from the official marketplace
- Modify the source code to cover truly specific needs
- Run several stores and languages from a single installation
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3. Orders and customers: after-sales under control
Every order is tracked end to end, with the customer history at hand.
- Track each order in real time, from cart to delivery
- Manage statuses, returns and credit notes from the back office
- Access each customer's full history for efficient support
- Configure carriers and delivery zones for your markets
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4. Payments and marketing: convert and retain
The conversion levers are built into the platform, ready to be activated.
- Offer several payment methods, including Stripe and PayPal
- Set up promotions, discount codes and flash sales
- Optimise the SEO of your product pages
- Analyse your sales with the built-in statistics
Planning a PrestaShop project? turnK builds your store and connects it to your CRM, ERP and logistics tools. Take a look at our app development services or contact us: our consultants reply within 48 hours.
Les questions les plus fréquentes
PrestaShop is an open source e-commerce platform for building and running an online store: catalogue, orders, payments, shipping and marketing. Its open code offers full customisation freedom, backed by a marketplace of themes and modules.
Merchants, SMBs and brands that want a store in their own image and full control of their platform. PrestaShop is a strong fit for complex catalogues, multi-store projects and companies that want to avoid lock-in to a closed solution.
Catalogue management with variations and bundles, customisation through themes and modules, order and customer tracking, payment and carrier configuration, plus built-in promotion, SEO and analytics tools.
The open source software is free to download; your budget goes to hosting, modules, the theme and development. A hosted edition is also available on a subscription basis. Up-to-date pricing is available on the official PrestaShop website.
The classic approach is to host the store on your own server, which guarantees full control. PrestaShop also offers a hosted edition to delegate the technical side. Either way, turnK handles installation, customisation and connecting the store to your IT system.
