Focal

Project type icon
Multimedia
Project duration icon
Founded in 1979
Team icon
251 employees
30 000
tickets migrated
7500€
saved each year thanks to the new connection between Freshdesk and Infor LN
40h
saved each month by eliminating duplicate data entry for after-sales service requests

project presentation

Introduction

Since 1979, Focal, an iconic French brand specializing in the development and manufacture of high-fidelity audio systems, has continuously evolved to remain at the forefront of innovation.

Faced with operational challenges, our first mission was to centralize the tools and eliminate duplicate data entry when logging customer requests. This initiative aimed to optimize customer support by simplifying processes.

The challenges

Focal faced two major issues:

  1. No connection between Freshdesk and Infor LN: This resulted in redundant entry of customer request information.

  1. Managing two separate instances for France and Canada: The processes were partly similar but included North American specificities, requiring consolidation into a single working environment for greater efficiency.

The main objectives were:

  • Improve Freshdesk usage by agents.
  • Synchronize data between Freshdesk and Infor LN.
  • Automate information exchanges between the two applications.
  • Create a unified instance for Europe and North America.
  • Migrate all North American data while preserving its history.
  • Integrate North American teams into Infor LN.
  • Maintain service quality throughout the project.

Our solutions

  • In-depth audit: Understanding existing workflows.

  • Integration and iterations: Following the client's roadmap to ensure continuous alignment with specific requirements.

  • Full interconnection: Deploying tailored solutions to fully connect Freshdesk and Infor LN across the entire customer-request resolution process.

  • Freshdesk optimization: Improving how agents use Freshdesk.

  • Automated exchanges: Automating information exchanges between the two applications.

  • Unified instance: Creating one shared instance for Europe and North America.

  • Data migration: Migrating all North American data while preserving its history.

  • Team integration: Onboarding North American teams onto Infor LN.

  • Maintaining service quality: Ensuring service continuity throughout the project.

Results achieved

  • Migration of more than 30,000 tickets and 8,500 contacts: Enabling effective data centralization.

  • 40 hours saved per month: Eliminating the need to re-enter information when processing after-sales service requests.

  • Optimized customer support: Thanks to the full interconnection between Freshdesk and Infor LN.

  • Improved operational efficiency: Smooth transition and rapid adoption of the new solutions by the teams.

Old stack

New stack

solutions provided

  • Solution 1: Centralized product after-sales service requests from dealer networks.
  • Solution 2: Reduced human errors caused by duplicate data entry.
  • Solution 3: Consolidated North American and French customer service operations on a single platform.
  • Solution 4: Streamlined processes and improved internal communication.

Their opinions matter to us

"I would like to thank all the teams. You supported us throughout this first project to digitize our department and helped us achieve our objective."

Nicolas Bruel
Continuous Improvement / Customer Service - Focal

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